About Me


Let’s start with work

It’s where I spend most of my time. I enjoy it. A lot.

As mentioned on the homepage, I am President and CEO of the Health Performance Institute (HPI). I also said we are a kick-ass company!

The main thing we do is this: We give people back their lives! It is very exciting and personally rewarding to watch the transformations.

How we do it

We use a behavioral modification program called The Academy. It is based on 4 principles of health: food, sleep, stress and exercise.

There are two objectives to The Academy:

Think: Type 2 diabetes, high blood pressure, high cholesterol and acid reflux.

Our first objective is take every person diagnosed with one or more of these conditions, run them through The Academy and get them to a point where they no longer have the condition(s) or need prescription medication.

Second, think about all of those at risk for these conditions, like pre-diabetes or pre-hypertension. We also run these through The Academy and prevent them from being diagnosed.

It’s not as hard as you might think. No one really likes taking prescription medication – feeling like a 20-year guinea pig. Telling people the truth and giving them results is all that’s needed to have them eager for more.

Something else that’s cool about my job? I get to reward our members. Take a look at our 2015 Academy Members of the year – male and female.

I will conclude the work section with this: We offer The Academy in several different formats. Individuals can take it online. Our work with corporations involves group seminars and is very effective. For example, we have a 100% success rate at getting type 2 diabetics using insulin off of insulin. If you are an employer, look at your insulin costs and then imagine them gone. That’s what it means!

You can learn more about The Academy (including how you can enroll as an individual or get it at your place of business) by visiting this page.

Philosophy on a few things


It’s always good to know thoughts and personal philosophies of people. That way, you kind of know where they are coming from before the first words are even exchanged.

For example, most would say I’m a nice guy. But something happens to me when I feel like I’m wasting my time. A classic example: Sitting in a meeting where nothing is getting done! You know what I’m talking about and I can’t help myself but to let it be known.

With that out of the way, here are a few things I think and know (you will have to guess which is which):

  • The vast majority of people (including doctors and nutritionists) don’t know what constitutes a healthy diet.
  • Jogging is not a good form of exercise for a lot of people. Particularly those with type 2 diabetes.
  • Sleep is more important for your health than most admit and OTC sleep aids only make the problem worse.
  • Margarine is NASTY. Bugs won’t eat it. Why should you? Besides, butter is better.
  • There is too much low-level noise in our lives. Have you ever noticed how quiet your house is when the power goes out?
  • The vast majority of people are disconnected from how food actually ends up on our plates. So disconnected, in fact, that I think every adult should experience the harvesting and processing of an animal to truly appreciate (or at least know) what happens.
  • Alcohol, particularly good alcohol – wine and spirits – is not as bad for you as you have been told. Besides, when you cut most of the other crap from your diet, your liver can actually handle the alcohol. Then you can reap the benefits.

This stream of consciousness could go on for a long time. But I think that is enough, at least for now.

How I spend my personal time

As I mentioned above, my work really defines me. I enjoy it immensely. But I do need time off, just like everyone. So what do I do? What do I enjoy?

I like a good drink! My go to? Single-malt scotch – on the rocks, please. I like to make it. Let is sit for a while. Let the glass start to sweat (it needs to know who is in charge). Then take my time and drink it. The older, the better. Upon any visit to my liquor cabinet, you can always find a bottle of The Glenlivet and The Macallan – both 15. The older stuff is for special occasions.

While I’m not a connoisseur of wine, I like it. I prefer reds. And…the heavier wines contain more healthy nutrients and less sugar. So there’s that.

I’m married. Have two teenage daughters (I know) and between swimming and volleyball, there never seems to be a dull moment around the house.

I like to read. View my 2016 reading list.

I like to cook. There are a bunch of recipes in the membership portion of The Academy website.

Finally, I like my Mathews Creed.